{"title":"Velvet Butch | Inaugural Collection","description":"\u003cp data-start=\"117\" data-end=\"446\" class=\"\"\u003eThe wait is over. Velvet Butch’s first-ever drop is here—crafted for the bold, the soft, the in-between, and beyond. This inaugural collection is a statement: queer, grounded, and effortlessly fly. Every piece is designed with intention, rooted in self-expression and unapologetic pride.\u003c\/p\u003e\n\u003cp data-start=\"448\" data-end=\"643\" class=\"\"\u003eFrom the \u003cstrong data-start=\"457\" data-end=\"479\"\u003eclassic crew socks\u003c\/strong\u003e that keep your fit clean, to \u003cstrong data-start=\"509\" data-end=\"533\"\u003estructured snapbacks\u003c\/strong\u003e in camo and midnight black that crown your confidence—VB is redefining what it means to show up and show out.\u003c\/p\u003e\n\u003cp data-start=\"645\" data-end=\"935\" class=\"\"\u003eThe \u003cstrong data-start=\"649\" data-end=\"667\"\u003eoversized tote\u003c\/strong\u003e? Built to carry your story (and everything else). The \u003cstrong data-start=\"722\" data-end=\"737\"\u003emuscle tees\u003c\/strong\u003e—in soft beige and washed black—feature our lightning cat graphic and wide shoulders for that strong, genderless silhouette. And the \u003cstrong data-start=\"870\" data-end=\"881\"\u003ebandana\u003c\/strong\u003e? A nod to queer history, made for your present power.\u003c\/p\u003e\n\u003cp data-start=\"937\" data-end=\"1046\" class=\"\"\u003eThis collection isn’t just clothing—it’s a vibe, a movement, a mirror.\u003cbr data-start=\"1007\" data-end=\"1010\"\u003e\u003cstrong data-start=\"1010\" data-end=\"1046\"\u003eWelcome to the Velvet Butch era.\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"limited-edition-velvet-butch-bandana","title":"Velvet Butch Bandana – Inaugural Edition","description":"\u003cp data-start=\"0\" data-end=\"504\"\u003eMake a statement wherever you go with our very first bandana design — a timeless accessory reimagined with the Velvet Butch spirit. Made from 100% breathable cotton, this bandana features our signature logo and bold presence, blending classic style with modern edge. Whether you're repping at a second line, dressing up for a night on the town, or adding a little extra to your everyday fit, this versatile piece keeps you stylish and unapologetically you.\u003c\/p\u003e\n\u003cp data-start=\"506\" data-end=\"553\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"506\" data-end=\"553\" data-is-last-node=\"\"\u003eSoft. Strong. Unforgettable. Just like you.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"Default Title","offer_id":43147758338141,"sku":"","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/IMG_0006.jpg?v=1741315265"},{"product_id":"velvet-butch-camo-snapback","title":"Velvet Butch Camo Snapback","description":"\u003cp data-start=\"116\" data-end=\"569\" class=\"\"\u003eStay dapper, stay bold. The Velvet Butch Camo Snapback blends classic streetwear style with unapologetic queer energy. Featuring our signature Velvet Butch logo in a striking soft pink against a rugged camo backdrop, this hat is all about contrast—and confidence. The breathable black mesh back keeps it cool, while the adjustable snap closure ensures a perfect fit. A subtle “VB” monogram on the side adds that extra touch of detail for those who know.\u003c\/p\u003e\n\u003cp data-start=\"571\" data-end=\"669\" class=\"\"\u003eWhether you're on the block or at the bar, this snapback isn’t just a statement—it’s a whole vibe.\u003c\/p\u003e\n\u003cp data-start=\"671\" data-end=\"683\" class=\"\"\u003e\u003cstrong data-start=\"671\" data-end=\"683\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"684\" data-end=\"903\"\u003e\n\u003cli data-start=\"684\" data-end=\"729\" class=\"\"\u003eStructured camo front panel and flat brim\u003c\/li\u003e\n\u003cli data-start=\"730\" data-end=\"760\" class=\"\"\u003eBreathable black mesh back\u003c\/li\u003e\n\u003cli data-start=\"761\" data-end=\"806\" class=\"\"\u003eBold pink Velvet Butch logo front graphic\u003c\/li\u003e\n\u003cli data-start=\"807\" data-end=\"850\" class=\"\"\u003eSide embroidery featuring “VB” monogram\u003c\/li\u003e\n\u003cli data-start=\"851\" data-end=\"882\" class=\"\"\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli data-start=\"883\" data-end=\"903\" class=\"\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"905\" data-end=\"949\" class=\"\"\u003e\u003cstrong data-start=\"905\" data-end=\"949\"\u003eMade for the dapper. Built for the bold.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"Default Title","offer_id":43203982721117,"sku":"","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Attachment-12.jpg?v=1743179309"},{"product_id":"velvet-butch","title":"Velvet Butch Midnight Snapback","description":"\u003cp data-start=\"110\" data-end=\"490\" class=\"\"\u003eStep into the spotlight—quietly but boldly. The Velvet Butch Midnight Snapback is the definition of clean, cool confidence. Drenched in all-black with a breathable mesh back, this structured hat features our fierce Velvet Butch logo front and center in a luminous acid-lime pop. On the side? A custom VB monogram in lime that keeps things playful yet polished.\u003c\/p\u003e\n\u003cp data-start=\"492\" data-end=\"565\" class=\"\"\u003eIt’s built for the ones who do the most by doing the least. Effortlessly.\u003c\/p\u003e\n\u003cp data-start=\"567\" data-end=\"579\" class=\"\"\u003e\u003cstrong data-start=\"567\" data-end=\"579\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"580\" data-end=\"821\"\u003e\n\u003cli data-start=\"580\" data-end=\"627\" class=\"\"\u003eStructured black front panel with flat brim\u003c\/li\u003e\n\u003cli data-start=\"628\" data-end=\"663\" class=\"\"\u003eBlack mesh back for ventilation\u003c\/li\u003e\n\u003cli data-start=\"664\" data-end=\"708\" class=\"\"\u003eAcid-lime Velvet Butch logo on the front\u003c\/li\u003e\n\u003cli data-start=\"664\" data-end=\"708\" class=\"\"\u003eA “VB” monogram on side embroidery in lime\u003c\/li\u003e\n\u003cli data-start=\"769\" data-end=\"800\" class=\"\"\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli data-start=\"801\" data-end=\"821\" class=\"\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"823\" data-end=\"886\" class=\"\"\u003e\u003cstrong data-start=\"823\" data-end=\"886\"\u003eFor the effortlessly dapper. For the unapologetically bold.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"Default Title","offer_id":43204024369245,"sku":"","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Attachment-16.jpg?v=1743179883"},{"product_id":"velvet-butch-oversized-tote-black-bold","title":"Velvet Butch Oversized Tote - Black \u0026 Bold (with Free Bandana)","description":"\u003cp data-start=\"127\" data-end=\"467\" class=\"\"\u003eFunction meets fierce in this Velvet Butch Oversized Tote. Crafted from sturdy black canvas and stamped with our signature logo in a deep crimson, this bag makes a statement before you even say a word. With 14 inches (size matters) of boldness across the front, it’s got the space to carry your essentials—and the attitude to carry your style.\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"532\" class=\"\"\u003ePerfect for the market, one of \"fifty-leven\" festivals New Orleans has, the gym, or just being seen.\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"532\" class=\"\"\u003e\u003cstrong\u003eBonus\u003c\/strong\u003e: The first\u003cstrong\u003e 50\u003c\/strong\u003e customers will receive a \u003cem\u003efree VB bandana\u003c\/em\u003e with their tote. Match your energy. Accessorize your vibe. \u003c\/p\u003e\n\u003cp data-start=\"534\" data-end=\"546\" class=\"\"\u003e\u003cstrong data-start=\"534\" data-end=\"546\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"547\" data-end=\"792\"\u003e\n\u003cli data-start=\"547\" data-end=\"580\" class=\"\"\u003eOversized Black Tote\u003c\/li\u003e\n\u003cli data-start=\"581\" data-end=\"605\" class=\"\"\u003eDurable black canvas\u003c\/li\u003e\n\u003cli data-start=\"606\" data-end=\"661\" class=\"\"\u003eBold crimson Velvet Butch logo print\u003c\/li\u003e\n\u003cli data-start=\"662\" data-end=\"708\" class=\"\"\u003eSpacious design to fit everything you need\u003c\/li\u003e\n\u003cli data-start=\"709\" data-end=\"755\" class=\"\"\u003e14” wide logo placement for maximum impact\u003c\/li\u003e\n\u003cli data-start=\"756\" data-end=\"792\" class=\"\"\u003eLimited run: only 50 pieces made\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"794\" data-end=\"836\" class=\"\"\u003e\u003cstrong data-start=\"794\" data-end=\"836\"\u003eSoft butch. Hard edges. Always iconic.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"Default Title","offer_id":43204295458909,"sku":"","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Attachment-18.jpg?v=1743181906"},{"product_id":"vb-signature-crew-socks","title":"VB Signature Crew Socks","description":"\u003cp data-start=\"126\" data-end=\"454\" class=\"\"\u003eLevel up your step game with the Velvet Butch Signature Crew Socks. Designed for everyday style, these white woven socks feature bold black detailing and the iconic VB logo stamped on the outside ankle—so your pride walks with you. Built for comfort, confidence, and showing up exactly as you are.\u003c\/p\u003e\n\u003cul data-start=\"456\" data-end=\"665\"\u003e\n\u003cli data-start=\"456\" data-end=\"488\" class=\"\"\u003eWhite w\/ black woven VB logo\u003c\/li\u003e\n\u003cli data-start=\"489\" data-end=\"519\" class=\"\"\u003eRibbed for comfort \u0026amp; style\u003c\/li\u003e\n\u003cli data-start=\"520\" data-end=\"562\" class=\"\"\u003eCushioned sole + reinforced toe \u0026amp; heel\u003c\/li\u003e\n\u003cli data-start=\"563\" data-end=\"600\" class=\"\"\u003eUnisex fit | Mid-calf crew length\u003c\/li\u003e\n\u003cli data-start=\"601\" data-end=\"665\" class=\"\"\u003ePerfect for sneakers, slides, or just flexing around the house\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"667\" data-end=\"712\"\u003e\u003cstrong data-start=\"667\" data-end=\"706\"\u003eDapper from the ankle down. Always.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"Default Title","offer_id":43204543316061,"sku":"","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Attachment-110.jpg?v=1743191245"},{"product_id":"lightning-cat-muscle-tee-beige","title":"Lightning Cat Muscle Tee - Beige","description":"\u003cp class=\"\" data-end=\"403\" data-start=\"68\"\u003eSoft, sleeveless, and certified bold. This off-white cropped muscle tee features our signature lightning cat logo on the chest and the full Velvet Butch graphic on the back—because subtlety was never the assignment.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"403\" data-start=\"68\"\u003ePerfect for flexing at brunch, the gym, a secondline or wherever your stylish self decides to show up.\u003c\/p\u003e\n\u003cul data-end=\"602\" data-start=\"405\"\u003e\n\u003cli class=\"\" data-end=\"449\" data-start=\"405\"\u003eRelaxed fit with raw-edge drop shoulders\u003c\/li\u003e\n\u003cli class=\"\" data-end=\"484\" data-start=\"450\"\u003eLightweight, breathable cotton\u003c\/li\u003e\n\u003cli class=\"\" data-end=\"523\" data-start=\"485\"\u003eNeon chartreuse print front + back\u003c\/li\u003e\n\u003cli class=\"\" data-end=\"557\" data-start=\"524\"\u003eCropped length | Unisex style\u003c\/li\u003e\n\u003cli class=\"\" data-end=\"602\" data-start=\"558\"\u003eDesigned to move with you (and turn heads)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"\" data-end=\"642\" data-start=\"604\"\u003e\u003cstrong data-end=\"642\" data-start=\"604\"\u003eBuilt for biceps. Worn with pride.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"S","offer_id":43206642860125,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":43206642892893,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":43206642925661,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":43206642958429,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":43206642991197,"sku":"","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Attachment-113_ccb2a161-a7e4-41fe-beae-5619cc1721b6.jpg?v=1743191854"},{"product_id":"lightning-cat-muscle-tee-washed-black","title":"Lightning Cat Muscle Tee - Washed Black","description":"\u003cp data-start=\"86\" data-end=\"375\" class=\"\"\u003eFor the ones who move in silence but still want to make noise. This washed black muscle tee hits with bold energy in a deep red Velvet Butch back graphic and lightning cat chest logo. It’s cropped, sleeveless, and unapologetically tough—just like you.\u003c\/p\u003e\n\u003cul data-start=\"377\" data-end=\"550\"\u003e\n\u003cli data-start=\"377\" data-end=\"413\" class=\"\"\u003eGarment-dyed washed black cotton\u003c\/li\u003e\n\u003cli data-start=\"414\" data-end=\"451\" class=\"\"\u003eDistressed red front + back print\u003c\/li\u003e\n\u003cli data-start=\"452\" data-end=\"479\" class=\"\"\u003eRaw-edge drop shoulders\u003c\/li\u003e\n\u003cli data-start=\"480\" data-end=\"515\" class=\"\"\u003eBoxy cropped fit | Unisex style\u003c\/li\u003e\n\u003cli data-start=\"516\" data-end=\"550\" class=\"\"\u003eMuscle cut made to flex or layer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"552\" data-end=\"603\" class=\"\"\u003e\u003cstrong data-start=\"552\" data-end=\"603\"\u003ePower in your presence. Lightning in your step.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Velvetbutch","offers":[{"title":"S","offer_id":43206641516637,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":43206641549405,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":43206641582173,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":43206641614941,"sku":"","price":35.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":43206641647709,"sku":"","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0559\/8543\/8813\/files\/Washed_Black_Muscle_Tee_-_Front.jpg?v=1743192233"}],"url":"https:\/\/velvetbutch.com\/collections\/velvet-butch-inaugural-collection.oembed","provider":"Velvet Butch","version":"1.0","type":"link"}